Did you know that building a relationship is the most important part of the sales process?
Building a relationship with clients and potential clients by creating the Know Like Trust (KLT) factor can be one of the most important things you can do for your business. This KLT factor can help you create a lifetime customer. Go that extra mile and create that KLT factor and you just might be amazed at the results.
Let’s talk about a how building that KLT Factor can benefit your business:
Focusing on creating a long-term customer rather than just a one-time sale will help you work smarter not harder. Simply showing customers, you care and appreciate them will not only get them to ALWAYS come back to you but they will also send you referrals.
A key way you can build a solid KLT factor:
Sending cards is a lost art and we all love to get personal mail. You can also add gifts to the card when you want to recognize something or thank them for a referral. Other ways to build the KLT factor include:
As you can see building your KLT factor using these small tools can enhance the way you do business and the way you create new business.
By: Tina Torres, CEO, The Gratitude Specialist
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