Putting your Message Map to Use

In my post Do you Have a Message Map? we discussed the importance for businesses to have a clear messaging strategy that has been mapped out. Now we are going talk about what happens after you have a Message Map. How do you use it and how can it transform the way you talk to [...]

2019-10-06T11:09:18-04:00October 3rd, 2017|Categories: Tuesday's Transformations|Tags: , , , , |0 Comments

Do you Have a Message Map?

One of the most important elements in any marketing strategy is messaging. And yet, this is where many small businesses and entrepreneurs fall short, they don't create a strategy for what their messaging should be. Most of them believe they know what their product is and so assume that they can adequately talk about it [...]

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