Gain strategic marketing insights tailored specifically for CEOs and business leaders seeking to drive tangible growth. Drawing on 30+ years of experience helping multi-million-dollar companies succeed, these practical strategies focus on what actually works, not marketing theory. Every post addresses the marketing challenges you face as a business leader: attracting your ideal customers, making strategic decisions with limited time, and ensuring your marketing investments drive business results. No fluff, no basic tips – just customer-centric strategies that connect marketing efforts to sustainable growth.
In The News
Gain strategic marketing insights tailored specifically for CEOs and business leaders seeking to drive tangible growth. Drawing on 30+ years of experience helping multi-million-dollar companies succeed, these practical strategies focus on what actually works, not marketing theory. Every post addresses the marketing challenges you face as a business leader: attracting your ideal customers, making strategic decisions with limited time, and ensuring your marketing investments drive business results. No fluff, no basic tips – just customer-centric strategies that connect marketing efforts to sustainable growth.
In The News
Getting Frustrated with Social Media? Before You Quit, Let’s Reframe Your Expectations
Are you ready to throw your phone (or laptop) out the window in frustration over your social media results? Feeling like you're pouring your heart and soul into posts that barely get a glance? Hold on a second! Before you delete your accounts and swear off social media forever, [...]
Forget Chasing Sales on Social Media! Here’s How to Build Something More Valuable…
Tired of feeling like you're constantly chasing the next sale on social media? Are you pouring hours into crafting posts, only to see crickets in the comments and tumbleweeds in your DMs? It's time to flip the script. Instead of viewing social media as a sales platform, think of [...]
Outsourcing Made Easy: When to Ask for Help (and How)
Picture this: Beth, a passionate business coach, is known for her transformative strategies and empowering workshops. But behind the scenes, she's constantly tweaking her website, fighting with social media algorithms, and wishing her marketing materials had a more polished look. Does this sound familiar? If you're a solopreneur or [...]
Automate It, Don’t Procrastinate: The Power of Marketing Automation
Picture this: Janet, a talented jewelry designer, dreams of growing her online shop. But instead of crafting new pieces, she spends hours chasing social media trends, scrambling to send last-minute emails, and feeling that nagging guilt over her neglected marketing tasks. Does this sound familiar? If you're a busy [...]
The 3 Marketing Tasks That Will Move Your Business Forward (and What to Ditch)
Sarah, a talented floral designer, knew her arrangements were beautiful. But she felt constantly overwhelmed trying to keep up with every social media trend, squeeze in those local networking events, AND actually run her shop. All that marketing effort wasn't translating into the consistent sales growth she craved. Sound [...]
Mythbusting: Change Your Marketing Mindset
If you're a small business owner or solopreneur, chances are marketing often feels like your other full-time job. It's overwhelming, time-consuming, and you may feel like you're getting little to no results. This month we're digging into how to make marketing make sense for you while also saving you [...]
